Manufacturing strategies

5. August 2025

With structure for efficient production

In a market environment characterized by global competition, a shortage of skilled workers and increasing demands on quality, delivery times and costs, strategic decisions in production are becoming increasingly important.

Companies that want to design their production processes efficiently and align them with their corporate goals cannot do without well thought-out production strategies.

But what makes a successful production strategy, what types are there and how can they be implemented in practice?

In this article, we will give you a well-founded overview and show you how the tepcon “instructor”, our software solution, supports you in the successful implementation of your strategy.

Definition of production strategy

The production strategy is an integral part of the overarching corporate strategy. It describes the long-term orientation and planning of manufacturing activities to achieve production targets such as efficiency, quality, flexibility and cost optimization.

The strategy forms the foundation on which operational processes, technologies, personnel and systems are then aligned.

Production line in modern production hall for efficient processes

Difference between manufacturing and production

Although the terms are often used interchangeably, a clear distinction is helpful: manufacturing primarily refers to the physical production of products, i.e. the actual technical implementation process.

Production is defined more broadly and also refers to upstream planning, control and administrative processes – such as resource planning or the embedding of supply chains. A well thought-out production strategy must take both levels into account.

Production strategy is not the same as production concept, method or process

Many manufacturers confuse strategic orientation with operational concepts or methods.

While lean manufacturing or just-in-time production, for example, represent specific approaches to optimization, the production strategy goes one step further: it determines which goals a company pursues with which means and how it positions itself on the market in the long term. In other words, it defines the overarching framework into which methods and processes can be meaningfully integrated.

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